Pushy? The method is known as sales sausage. One doesn't really doesn't know what they're about to swallow.
We've heard from the evangelist and the engineer, both trusted and very appreciated. What is not appreciated is certain sales tactics which are only designed to confuse. As far as the pricing page, one single word is all that is needed to be genuine. Place the word "Cloud" up front. Claris FileMaker Cloud, Cloud Essentials, Cloud Standard. Because the word is not already there, it cannot reflect more negatively towards the entire experience of shopping, buying, understanding, and trust. Probably the last word one wants in the conversation is "deceive."
Sales. What say you?
